Objectives of Management
The primary objective of management is to run the enterprise smoothly. The profit earning objective of a business is also to be kept in mind while undertaking various functions.
Following are the broad objectives of management:
Proper Utilization of Resources
The main objective of management is to use various resources of the enterprise in a most economic way.
The proper use of men, materials, machines and money will help a business to earn sufficient profits to satisfy various interests.
The proprietors will want more returns on their investments while employees, customers and public will expect a fair deal from the management.
All these interests will be satisfied only when physical resources of the business are properly utilized.
Improving Performance
Management should aim at improving the performance of each and every factor of production.
The environment should be so congenial that workers are able to give their maximum to the enterprise.
The fixing of objectives of various factors of production will help them in improving their performance.
Mobilizing Best Talent
The management should try to employ persons in various fields so that better results are possible.
The employment of specialists in various fields will be increasing the efficiency of various factors of production.
There should be a proper environment which should encourage good persons to join the enterprise.
The better pay scales, proper amenities, future growth potentialities will attract more people in joining a concern.
Planning for Future
Another important objective of management is to prepare plans.
No management should feel satisfied with today's work if it has not thought of tomorrow.
Future plans should take into consideration what is to be done next.
Future performance will depend upon present planning.
So, planning for future is essential to help the concern.
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